Media Analysis

“The third part of the Eye/Machine cycle structures the material around the concept of the operational image. These are images which do not portray a process, but are themselves part of a process. As early as the Eighties, cruise missiles used a stored image of a real landscape, then took an actual image during flight; the software compared the two images, resulting in a comparison between idea and reality, a confrontation between pure war and the impurity of the actual. This confrontation is also a montage, and montage is always about similarity and difference.

Vice President Mike Pence eagerly plays cheerleader in chief for Donald Trump. In accepting the vice-presidential nomination in 2016, Pence proclaimed, “I'm a Christian, a conservative, and a Republican — in that order,” suggesting how we might understand his role. This ground-breaking, earth-shaking video begins with a pomp-ridden televised press conference, accompanied by uplifting music. Held early in 2017 at the White House Rose Garden, it showcased the president’s announced withdrawal from the historic Paris Climate Accord.

Workers Leaving the Factory — such was the title of the first cinema film ever shown in public. For 45 seconds, this still-existent sequence depicts workers at the photographic products factory in Lyon, owned by the brothers Louis and Auguste Lumière, hurrying, closely packed, out of the shadows of the factory gates and into the afternoon sun. Only here, in departing, are the workers visible as a social group. But where are they going? To a meeting? To the barricades? Or simply home?

Seven homosexuals, ages ranging 28-85, and strangers to one another, convene in a Los Angeles bookstore. The following unscripted conversation is facilitated by the filmmaker in collaboration with community organizer, founding member of the Radical Faeries, and Jungian psychologist, Dr. Don Kilhefner, and explores community, organizing, identity and intersectionality. Gay Men's Book Club is an intergenerational portrait of a community and the social dynamics found within informal learning environments.

The latest in Muntadas and Reese's series documenting the selling of the American presidency features political ads from the 1950s to ads from the 2012 campaigns, and highlights the development of the political strategy and marketing techniques of the TV campaign process.

TVTV's inside view of the 1972 Republican National Convention made broadcast history. While network cameras focused on the orchestrated renomination of Richard Nixon, TVTV's rag-tag army of guerrilla television activists turned their cameras on to the cocktail parties, anti-war demonstrations, hype and hoopla that accompanied the show.

Parry Teasdale is one of the founding members of the video art collective Videofreex, which was active in the 1960s and 70s. In this extensive two-part interview Teasdale explores the collective’s motivations and endeavors, which embodied the social and political concerns of the period.

The result of over five years of Super-8 and 16mm filming on New York City streets, Lost Book Found melds documentary and narrative into a complex meditation on city life. The piece revolves around a mysterious notebook filled with obsessive listings of places, objects, and incidents. These listings serve as the key to a hidden city: a city of unconsidered geographies and layered artifacts—the relics of low-level capitalism and the debris of countless forgotten narratives. The project stems from the filmmaker's first job in New York—working as a pushcart vendor on Canal Street.

After an all-night session of editing Free Society, Garrin headed home with video-8 camera in-hand, only to happen upon the Tompkins Square riots. As police tried to enforce a curfew aimed at removing homeless people from the park, Garrin began gathering footage of cops beating up protesters. He was then attacked by police himself, as the camera continued to roll. The footage was subsequently incorporated into Free Society, in which the military myth of "protect and serve" is dismantled by first-hand experience.

Transformers: Age of Extinction, the fourth installment of the Transformers movie franchise directed by Michael Bay, was released June 27 2014. But for months ahead of the release, on YouTube one could already access an immense trove of production footage recorded by amateurs in locations where the film was shot, such as Utah, Texas, Detroit, Chicago, Hong Kong and mainland China. Transformers: the Premake turns 355 YouTube videos into a critical investigation of the global big budget film industry, amateur video making, and the political economy of images.

This tape is a critique of the blockbuster film Top Gun and the attitudes of macho militarism that it embodies. The tape uses the unpopulated space of a fast food chain parking lot and the runway at Miramar Naval Air Station to present facts about the vast wasteland of American military spending. These segments are contrasted with promotional clips from Top Gun that condense the ideas of the film into 30-second spots.

Award winning documentary filmmaker and cultural critic Joan Braderman takes a look at the National Enquirer and demolishes the newspaper's ideology and content. Analyzing the fact that the Enquirer is the tabloid that everybody reads but nobody admits to. Braderman shows how it's agenda of reporting gossip and the lowest common denominator of news has influenced even the so called intellectual progressive media such as the "New Yorker" and the "New York Times". Braderman has recently finished her documentary The Heretics about a seventies feminist art group based in NYC.

Irreverent yet poignant, The Eternal Frame is a re-enactment of the assassination of John F. Kennedy as seen in the famous Zapruder film. This home movie was immediately confiscated by the FBI, yet found its way into the visual subconscious of the nation. The Eternal Frame concentrates on this event as a crucial site of fascination and repression in the American mindset.

"The intent of this work was to examine and demystify the notion of the presidency, particularly Kennedy, as image archetype...."

— Doug Hall, 1984 

The artists of the future and the past converge and converse as the funding dries up and extrapolation envisions extinction.

The latest in Muntadas and Reese's series documenting the selling of the American presidency features political ads from the 1950s to ads from the 2004 campaigns, and highlights the development of the political strategy and marketing techniques of the TV campaign process.

Edited without commentary, the artists show an endless stream of candidates, from Eisenhower to Kerry, who are marketed like commercial products. As Muntadas and Reese trace the development of the campaign TV spot, what becomes apparent is a consistent sameness of political issues amid complex, changing visuals.

The Disappointment: Or, The Force of Credulity is a documentary about the search for four lost treasures buried on a single farm in Missouri. These treasures include a Spanish explorer's gold, silver from the Civil War, mysterious stone carvings, lost texts, and a wife's attempt to heal her husband and protect herself and her children. Part personal documentary and part historical essay, The Disappointment traces the patterns of cultural forgetting etched in the landscape of the Austin Farm.

This video examines the iconic World Wide Web branding of the global marketplace, which creates disconnection and contrasts with the labor system in society.

Pirated satellite feeds revealing U.S. media personalities’ contempt for their viewers come full circle in Spin. TV out-takes appropriated from network satellite feeds unravel the tightly-spun fabric of television—a system that silences public debate and enforces the exclusion of anyone outside the pack of journalists, politicians, spin doctors, and televangelists who manufacture the news. Spin moves through the L.A. riots and the floating TV talk-show called the 1992 U.S. presidential election.

A hyper-collage endurance test of sado-masochistic proportions, mixing an anthology of corporate video music with a feng shui video.

This title is also available on Animal Charm Videoworks: Volume 2, Hot Mirror Mix.

"Perhaps Cuevas' most chilling work, Cinepolis forecasts an image-driven invasion of everyday life, picture-perfect and unnoticed. This alien intrusion comes in the form of a fully branded consumerscape that cheerily foists fast food along with the fantasy. Irreverent and biting, Cuevas fights back with the only weapon available--images of the enemy, and the enemy’s images."

— Steve Seid, Pacific Film Archive, 2004

This title is also available on Half-Lies: The Videoworks of Ximena Cuevas.

“Take back the airwaves: Mexico’s video art doyenne Ximena Cuevas books herself onto the tabloid talk show Tombola (Raffle), toying at first with whimsical deconstruction until she turns the whole affair on its head by seizing the televisual flow itself.”

Paul Schrader’s Bag is an inventory of fame. Playing the anonymous Every Man in a brush with celebrity, Simon presents a Hollywood peerage as our cultural patrimony.

This title is also available on Jason Simon: Three Videos.

I made this piece within my first year of using Facebook. Dozens of people I’d thought I’d never hear from again were suddenly accessible to me in mystifyingly dynamic, flattened form. The cognitive dissonance wrought by this collision and collusion of past and present, distant and immediate, provoked me to dig out a strange artifact: a VHS compilation tape produced annually for three or four years at my high school. It was spearheaded by an A/V club teacher, produced by students, assembled via Amiga Video Toaster, and sound-tracked by corporate royalty-free music libraries.

A shot-for-shot remake of the climax of Tokyo Story (Yasujiro Ozu, 1953). Screen Left uses the original Japanese text delivered orally, with subtitles literally translated into English. Stage Right repeats the scene, with the English subtitles authored by the Criterion Collection delivered orally, with subtitles literally translated back to Japanese.

1! is part of the Pop Manifestos series, a five video project realized in collaboration with Cokes' former students Seth Price and Damian Kulash, and originally conceived as part of a series for the conceptual band SWIPE. “I closed the Pop Manifestos series as originally conceived with 1! (2004) where I present the titles of 100 CDs I've valued most from the years 1997-2002 set to music composed by Michael Bell-Smith.